Find the right pro.
Not just a pro.
Homeowner.ca is building Canada's most thorough home services directory. Deep research. Verified credentials. Real signals, not paid placements.
Homeowner? Get offers in your city firstNorthline Roofing Co.
Roofing · Guelph, ON
Bars show how often customers bring it up.
The number on the quote is the number on the invoice.
Illustrative profiles. Not real businesses.
Every Canadian homeowner deserves better than a star rating.
Most directories rank businesses by who pays the most. We are building something different — a proprietary platform tuned for the realities of hiring, trusting, and investing in your home.
Before any business appears in our directory, we do the homework most homeowners don't have time for — and most directories don't bother with.
Star ratings flatten everything. We read the patterns inside them.
Whether the quote held. Whether the crew showed up. Whether they cleaned up. We read what customers actually say across many sources, find the patterns that repeat, and score each of the five dimensions above. Tap one to see how it was read.
Northline Roofing Co.
Roofing · Guelph, ON
The work holds up, and people say so a year later.
Accounts of the finished roof keep coming back to flashing detail, straight courses and no callbacks. The story is the same across sources, and follow-ups a season later carry extra weight.
Our own read. Not a crowd average, and never for sale.
Strengths, ranked by how often customers raise them.
- Standout
Asphalt re-roofs
Raised constantly, across 6 sources
- Strong
Ice dam repair
Raised often, across 4 sources
- Strong
Skylight flashing
Raised often, across 3 sources
- Notable
Eavestrough
Raised sometimes
Quotes That Hold
Customers repeatedly describe the final invoice matching the quote.
The number on the quote is the number on the invoice.
Leaves It Cleaner
Site cleanup and magnet sweeps come up again and again, unprompted.
You wouldn't know a crew had been there.
The Hidden Gem
Standout sentiment, small footprint. Surfaces beside the big firms.
Small crew, big reputation on their own streets.
Launch Categories
- Roofing
- HVAC
- Plumbing
- Electrical
- Landscaping
- Windows & Doors
- Waterproofing
- Radon Mitigation
- Painting
- Flooring
- Pest Control
- Cleaning Services
- Home Inspection
- Appliance Repair
- Moving Services
- + More at launch
Real offers, from pros who've earned the right to make them.
Every directory city gets its own offers. Each one belongs to a listed pro, so you can check the verdict before you take the deal. One offer shows up in three places.
How we know your city
We never ask for your precise location.
- The city page or listing you're on
- The city saved on your profile
- A one-tap choice you can change
Be first to see the offers in your city.
Your city and trades tell us where to launch first.
Built on signals, not sponsorships.
Rankings are never for sale
Position comes from the signals. Nothing else.
Offers are always labelled
And only pros who meet our standards can post one.
Your details stay yours
Never shared with a pro without your say-so.
Be part of it from day one.
We're inviting established home service professionals to register early interest in the Homeowner.ca directory. Founding profiles get a head start on building their presence before we open to the public.
- Rankings and verdicts are never for sale. Your profile is built from what customers say, your credentials and your track record.
- Publish launch offers for homeowners in your city, on the same board they'll be checking.
- Claim and enrich your profile before public launch, and see exactly what we evaluate.
- Built for Canada. Provincial licensing, WSIB and trade standards matter here.
Register your interest
We'll reach out as we approach launch with next steps.